Beyond Acne Campaign
digital campaign, posters, SoMe strategy, UI design, user research
INFO
CASE STUDY CLIENT
SIND Ungdom and Danish Skin Care Company
My RESPONSIBILITY
digital campaign, UI design, visual identity, SoMe strategy, posters, logo design
TYPE
Individual project for KEA
BeyondAcne, a campaign that will aim to raise awareness
of the mental consequences acne can cause as well propose a solution
for improving the mental well-being of acne sufferers.
BEYOND ACNE APP
A tool for people struggling with acne to help them deal with their metal distress.
The therapeutic knowledge and mental health expertise from SIND Ungdom and the acne related insights from the Danish Skin Care company, will be combined to create short talk sessions which will alleviate the users emotional pain. Example talk topics:
Flare Up Support •
Frustration Relief •
Dealing With Bullies •
Loneliness Cure
PROCESS
The infographic below summarises the “Empathize” and “Define”
stages of the Design Thinking Process for this campaign