TERN Startup Concept
Conceptualisation, market research, user research, web design
INFO
startup
Entrepreneurial project in collaboration with Stefana Birsan
My RESPONSIBILITY
Conceptualisation, user research, market research, web design, pricing strategy
THE PROBLEM
Research shows that 30% of students drop out of studies in Denmark (The Danish Evaluation Institute, 2017). We conducted a survey (see pitch slides) and found out that the core of the problem lays in high school where teenagers have little insights to base their study choices on.
THE SOLUTION
The key needs the high school students have is to test out different career paths, to know what various career paths even exist, and to see what exact studies lead to what exact jobs and how those jobs look like in reality. This is how the idea of TERN came - An online platform that offers short term internships for high school students.